Originality is something that has become a unique feature today. I walk through a store, watch a commercial on a new movie and listen to songs thinking that they feel so familiar. The reason is because there is a lot of new takes on the original presentation. An example of this are the several remakes each year in the motion picture busines or how certain clothing styles are resurfacing as new design, but are truly 30-years-old. I sometimes laugh as the new items that are being sold as they are simply being repackaged into something new. I was looking at an ad for a store the other and apparently vinyl records are back in style. The ad featured a vinyl record player and a handful of vinyl records from new artists.
I have been reading some new books lately about sales, leadership and becoming a better communicator. I used to read these types of books all the time and I decided that it would be a good decision to start this again. I am currently reading "How I Raised Myself from Failure to Success in Selling" by Frank Bettger. He has an interesting take on the same tried and true principles but here is one of his pages discussing that selling is just a numbers game. The amount of sells is related to the amount of calls that are made. I am not in sells but I have found that sales books have very good lessons on how to communicate well with others.
The editing mistake I found was for an article discussing the rise and fall of basketball player Jimmer Fredette. He has struggled to make a mark in the NBA and this article pointed that out. In the article the word "that" should have been written instead of the word "the". It took me a few seconds to figure out what that sentence was trying to say because of the wrong word being used.


This comment has been removed by the author.
ReplyDeleteI have found opinion books such as this often use the principles found in chapter 10 in order to separate themselves from their peers. Usually they are a great place to find anecdotes. I have also been reading a book such as this called "Think Big Act Bigger" notice the lack of comma. Jeffrey Hayzlett writes how he wants and what sounds best and doesn't dwell on every single rule of grammar and editing.
ReplyDelete