Headline writing has been very
interesting to me, in large part because it dramatically limits my
word choice. When writing I've always done my best to take into
account the connotations, definition and even the rhythm or origin of
words, but not really the length when physically printed on a page.
It's quite confining and at times frustrating, but at the same time
it's a stimulating challenge.
The rules, such as the lack of articles
and odd ways things are punctuated—commas instead of “and,”
present tense as past, etc.--also held that same balance of intrigue
mixed with frustration, though the former won out due to a sense of
personal bravado I experience when asked to write in an unfamiliar
form.
This week's mistake is, ironically
enough, taken from an article describing social media monitoring
tools intended for businesses and organizations. I was researching
the topic for another class and barely noticed this one: gauge, as in
measure, is misspelled as gage, which probably should have shown up
on the page author's spell-check but didn't, possibly because it's a
name and is technically a word. That said, a page publishing
professional-grade advice should have been more thorough.

I completely agree! One thing I struggled with while writing headlines was also the length. To be only allotted a certain amount of space extremely limits the way in which the writer can present his/her article or story. I will definitely have to expand my vocabulary in order to achieve the best headlines.
ReplyDeleteI agree that headlines are challenging because of the word count limitations. I had to rewrite my headlines a few times because of this fact.
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