Lead

As I was browsing the internet, I came across a headline that captured my attention and made me want to click on it to read the story. The headline was about politics and this is usually something that I am not too interested in at this point in the political race. The headline read "Clinton, Carson in Dead Heat in 2016 Matchup, New Polls Find." To be honest this surprised me because I wasn't sure if there was a Republican that would match the popularity of Hillary Clinton. The election is still a year away, but it was interesting to hear that such a tight race was beginning to develop.

The lead in the story was a hard lead as it had the direct information in the first paragraph. It read as "One year out before the 2016 general election, Hillary Clinton and Ben Carson are tied in a hypothetical matchup, but Clinton leads three other major Republican candidates, according to brand-new numbers from the NBC News/Wall Street Journal poll." I am a logical person that likes to get the information directly and without any extra "fluff". I enjoy direct leads as they tell me in a very quick manner, what the story will contain so that I know if I want to continue reading or not. There have been times where the headline or the lead in the story contained false or misleading information and I quickly found that out after reading a few short paragraphs of the story.

The mistake that I found this week was when I was reading an article about diet soda and how it is bad for the heart. As you will see below in the image, the writer misspelled "heart" by excluding the "t" so the word read as "hear".